IMC3 COMPETITIONS

  • GRAPHIC DESIGN Students will be given 90 minutes to design an 8.5 x 11 movie poster. Students will have access to the Adobe Creative Cloud (Illustrator, InDesign, Photoshop), but can design their poster using another program if they choose. Students will also be provided with stock photos and additional information for the design. 

 

  • RADIO ADVERTISINGWith the manager of a local radio station, students will be given 45 minutes to develop and read a 30-second advertising script on-air. 

 

  • PORTRAIT PHOTOGRAPHY – Provided with Canon cameras, assignments and a student guide, contestants have 30 minutes to complete a photoshoot with a model/models and 15 minutes to upload their best photo in the UWA Mac Lab. 

  • COMMERCIAL PHOTOGRAPHY Provided with Canon Cameras, assignments, and a student guide, contestants have 30 minutes to photograph a product for a magazine advertisement and 15 minutes to upload their best photo in the UWA Mac Lab.

 

  • SOCIAL MEDIA CAMPAIGN Students will need access to a personal Instagram account through a personal device (smart phone or tablet). Students will be assigned to create a social media post with #IMC32019. More details about the required content of the post will be provided at the competition.  All students must make their Instagram accounts public on the day of the competition. 

 

  • PUBLIC RELATIONS/NEWS WRITING Students will be given a scenario, and will attend a press conference prior to completing the assignment. Students will have 90 minutes to write a lead, outline for a news story, and highlighted quotes. 

 

  • VIDEO EDITING – In the UWA video-editing lab, students will be provided with raw video footage and computers equipped with iMovie and DaVinci Resolve. They will have 90 minutes to create and edit a 30 second commercial using the footage provided. Students may bring their own editing software/computer for this category.  (If a student plans to use his/her own editing equipment, please let us know through our ContactUs page). 

 

  • TV ANCHORINGIn the UWA TV Studio, students will read a one-minute broadcasting script on camera. Students will be provided with the script at check-in and will have time to prepare before going on-camera.

 

  • SPORTS REPORTINGIn Homer Fieldhouse, students will be given a sports scenario, and will have 60 seconds to conduct an on-camera interview with a UWA student-athlete. 

  • SALES PITCH – Students will be given information about a product at the registration desk. Students must prepare a 2-3 min sales pitch aimed at selling a product. Students must prepare to answer questions following their sales pitch.